Co-founder and President of Bloom, Justin is a former investment banker, Kosmides fell in love with e-biking while living in Brooklyn and became an early adopter, eventually going carless when he moved to LA. Today, Kosmides is a passionate advocate for approachability and broader inclusion in today’s micromobility market. In 2020, he came on board as CEO of Vela, a Sao Paulo-based manufacturer of high-design e-bikes, with an interest in bringing the brand to North America. Navigating the supply chain issues that followed the Covid-19 pandemic led Kosmides to realize the importance of building reliable supply lines for his products, and in 2022 Vela moved its primary manufacturing hub from China to Detroit, Michigan. Working alongside other mobility companies as a member of the Brooklyn Newlab startup community led Kosmides to realize the necessity of collaborating together to solve bottleneck challenges and meet demand. In 2023, spurred by the Newlab design incubator at Michigan Central, he partnered with Chris Nolte of Propel Bikes to found Bloom, a vertical integration partner that seeks to optimize logistics from manufacturing through delivery, collaborating with other companies to spur domestic production and raise industry standards.